BTG Solutions

For most main street business owners Google My Business is the only place you can be sure to have good online visibility. 

Here are the things you can learn from Google My Business Insights, a section found in the GMB dashboard that provides statistics.

• How many people view my business profile information?
• How do people interact with my business profile information?
• How does my business compare to the competition?

I have dropped everything to share this discovery with you, my main street local business followers and techie affiliates.

Over the last 2 years I have been looking for more ways to gently remind clients and others interested in my blog and online content that I need reviews. I have talked with several app developers that have the answer but it involved a subscription fee, often with a minimum of 12 months commitment, and a learning curve that begins with the setup of yet another dashboard to manage the app. 

Today I was reviewing a client's Google My Business listing and at the bottom of the page there was a link to a Google developer page. That page led me to discover this method of sharing a review link. 

Google My Business continues to make improvements for main street business owners. Below is a screenshot of the process for creating a post.

Step 1 - Choose one of the four categories. Events and Offers are "sticky content" and will remain active until the through date. What's New and Product posts remain active for only 7 days.

1. What's New 
2. Event
3. Offer
4. Product

#1 advice for main street businesses: UPDATE GOOGLE MY BUSINESS

Google My Business is the main street business owner's avenue to being found online!

Visit your dashboard at google.com/business to manage your listing, view insights, create an ad and respond to reviews.