Mobile = Tablet and Smartphone
Here you see the desktop monitor version of a website, and the mobile version of the same website as displayed on a tablet and a smartphone.
In the USA, 94% of people with smartphones search for local information on their phones. Interestingly, 77% of mobile searches occur at home or at work, places where desktop computers are likely to be present.*
The mobile (tablet and smartphone) audience is critical to your business and will continue to be so – whether you’re non-profit or for profit, managing the website for your community events or theater, or selling products and services. The type of business you operate will impact the percentage of your audience that reaches you on mobile devices. Here are some examples based on my clients.
- Daycare - 50%.
- Auto glass and flat glass repair shop - 60%.
- B2B Consulting - 30%.
- Mortgage Lending – 27%.
- Recruiter - 54%.