My First Facebook Live Session
Spencer is the founder of Orange Cube Group, orangecubegroup.com, and everyone in the area knows him for his exuberant high energy presentations about all social media and online marketing. He is a thought leader in his industry. In addition to managing Orange Cube, he co-hosts something call Sprint Session, a brainstorming coffee shop session with a diverse group of folks who are community minded.
So I learned a few things about the setup for Facebook Live. Here’s the checklist.
Invite a Co-Host
Essential Steps Following Setup
During the session, have some prepared statements related to key points of the session and having your laptop nearby, post these key points when you are LIVE.
As viewers join the session, acknowledge their presence by saying "thanks for joining us Marcus" or "where are you from Judy?"
Throughout the session you can direct people to an online resource to take an action: buy, request more information, download a coupon, take a survey.
After the Session
Small Business Applications for Facebook Live
- Movie Reviews
- Live Entertainment at Festival Events
- Vendor Interviews leading up to Festival Events
- Staff Recognition for special projects, community service, and tenure
- Demonstrate a product
- Discuss your service and the benefits
- Upcoming classes for creatives
- Today’s menu special