A picture is worth a thousand words. Here are some tips for choosing photos to add for your business profile on Bing. You can add up to 10 photos.

• Add two photos of your business as seen from outside. This will help customers recognize your business as they drive by.
• Add photos of your business interior, for example, your seating arrangement. This can help customers know what to expect when they enter your business.
• Add photos of specific services. For example, if you are a restaurant, add photos of your popular cuisine or menu items. (Restaurants can also add menu URLs separately.) A health club could add photos of their equipment.
• Add photos of awards or events. However, skip private pictures or photos with illegible text.

To ensure photos are displayed correctly on Bing, we require that all photos must be at least 480x360 pixels. Larger images, up to 10MB, are allowed provided they meet the same width : height ratio.

Main street businesses who want to be listed in the Google and Bing business directories come to BTG Solutions for assistance.

This is a low cost service with a huge long-term impact on audience reach! ​

​I have a new prospect and a current client that is asking for my guidance on their Linked In profile, and along comes this 3 part guide from John Espirian, an expert in online business marketing. I will share one part each week.

John Espirian is an expert in his field and a professional. He graciously gave me permission to republish his LinkedIn Starter Guide. Here is his site where you can read this for yourself, and find other great content. You can also follow John on LinkedIn to get the scoop on a regular basis. https://espirian.co.uk/linkedin-starter-guide/

Recently I was speaking with a small marketing and referral network in Brighton, Michigan. The group is Caerusnet and you can browse the referral marketing model of this group on this website – www.caerusnet.com.

They liked my video presentation that showed the dramatic difference of website projects that I have recently completed so I thought it might be a good topic for "Trending Thoughts" and provide  a ready-to-go set of visuals.

First Touchpoint There is a good chance that your website will be the first "touch point" between your business and a prospective customer. The design of a website must reflect your business products and services with the right flare to draw in viewers to hang around, browse, and take action (subscribe, order, request  information, submit a question).
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“I liked your website.”That is music to my clients’ ears. That means it was visually appealing and kept their attention more than a nanosecond to enable them to register what your business offering is and perhaps even be drawn to click on a link to a back page or an interesting blog article featured on the “Recent Posts” listing or a gallery of photos that highlights your best work.

Here is a slideshow of recent client sites that I have designed. You will see the difference easily though these are only partial views of the site.